JA Brand Steering Committee

Welcome back to the JA Brand Steering Committee, which has the following members:

  • JA Worldwide Board Marketing Committee (Partha Bose, Karen Hopkins, Elena Tosheva, Fiona Macauley, Asheesh Advani, Tere Stouffer)

  • JA Global SLT (Simi Nwogugu, Leo Martellotto, Maziar Sabet, Salvatore Nigro, Akef Aqrabawi, Jack Kosakowski, Asheesh Advani, Caroline Jenner, Brandie Conforti, Joe Tortora, Erin Sawyer, Carolyn Bassett, Tere Stouffer)

  • JA Global Marketing Committee (Senanu Adiku, Hernan Zocco, Winnie Ho, Minna Melleri, Sophie Normal, Dima Al-Masri, Ed Grocholski, Tere Stouffer)

  • JA Worldwide Marketing Department (Lorrie Noggle, half of Sarah Rapp [although she gets a full vote!], Tere Stouffer)

Your responsibilities are nearly complete . . . today, we’re asking you to help us narrow the taglines that a small group of global representatives brainstormed. Below, you’ll find several tagline options, and we want to know which ones best fit JA’s vision (“Young people have the skillset and mindset to build thriving communities”) and mission (“Inspire and prepare young people to succeed”) and that you’d be proud to have as our tagline. Ideally, you’ll select between three and six options. If you’re considering selecting only one or two, please spend a bit more time making sure there aren’t others. If you find yourself choosing every one, please consider unchecking a few!