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According to Gallup, nearly two-thirds of adults are financially illiterate. Given the prominence of financial illiteracy and the evolving global economy, we believe that people must be equipped with the knowledge and money-management skills to make smart financial decisions.

 JA More than Money: Toolkit Material Overview (download  Word file )

JA More than Money: Toolkit Material Overview (download Word file)

That’s why we're proud to partner with HSBC to introduce the updated JA More than Money program to elementary students in nearly 30 countries around the world. Designed for elementary students, ages 7–11, the program introduces students to financial literacy and entrepreneurship, and focuses on social studies learning objectives centered on money-management skills, goods and services, and global markets. Through hands-on activities and a new cast of characters serving as symbols for financial literacy and entrepreneurship concepts, students learn a practical approach to starting a business and making smart decisions about managing money.

The updated curriculum also reflects new trends in financially literacy and entrepreneurism, which show that the most successful millennial entrepreneurs are distinguished by a desire to positively affect their community and the economy. According to HSBC’s 2017 Essence of Enterprise Report, 25 percent of entrepreneurs in their 20s say that having a positive economic impact was a factor in their decision to go into business and 23 percent say they wanted to have a positive impact in their community. The JA More than Money curriculum fosters these aspirations by introducing the foundations of entrepreneurship to students at an early age, including why businesses are important and what their impact is on society.

Throughout the rest of this webpage, you'll find internal and external resources for getting media, schools, corporate partners, and other stakeholders excited about the updated JA More than Money program. All are yours to use, customize, and distribute, as needed and were updated in June of 2018 to adjust some statistics and messaging.

Internal Documents

 Business Case for JA More than Money (download  Word document )

Business Case for JA More than Money (download Word document)

 JA More than Money: Social Media Guide (download  Word document )

JA More than Money: Social Media Guide (download Word document)

 JA More than Money: Talking Points (download  Word document )

JA More than Money: Talking Points (download Word document)

 JA More than Money: Storytelling Guide (download  Word document )

JA More than Money: Storytelling Guide (download Word document)

 JA More than Money: FAQs (download  Word document )

JA More than Money: FAQs (download Word document)

 JA More than Money: Media 101 Guide (download  Word document )

JA More than Money: Media 101 Guide (download Word document)

 JA More than Money: Measuring Success Scorecard (download  PowerPoint )

JA More than Money: Measuring Success Scorecard (download PowerPoint)

External Documents

 JA More than Money: Presentation (download  PowerPoint )

JA More than Money: Presentation (download PowerPoint)

JA More than Money: History of the Piggy Bank (download)

 JA More than Money: Newsletter Copy (download  Word document )

JA More than Money: Newsletter Copy (download Word document)

 JA More than Money: Digital Flyer for Schools (download  Word document )

JA More than Money: Digital Flyer for Schools (download Word document)

 JA More than Money: Press Release (download  Word document )

JA More than Money: Press Release (download Word document)

 JA More than Money: Digital Flyer for Volunteers (download  Word document )

JA More than Money: Digital Flyer for Volunteers (download Word document)

 JA More than Money: Letter to the Editor (download  Word document )

JA More than Money: Letter to the Editor (download Word document)

 JA More than Money: Annual Report Template (download  Word document )

JA More than Money: Annual Report Template (download Word document)

 JA More than Money: Digital Infographic (download  PDF  |  PNG  |  AI )

JA More than Money: Digital Infographic (download PDF | PNG | AI)

 JA More than Money Print Infographic (download  PDF  |  PNG  |  AI )

JA More than Money Print Infographic (download PDF | PNGAI)